Taylor not only curates your event, we create it. Working closely with our clients for over two decades, we advise on what type of event is best for you and your customers. From bespoke events, created and produced entirely to reflect your brand values, to attending the world’s most prestigious shows, Taylor events drive your brand and your sales.
Why be part of the scene when you can create one?
Bringing Polo back to the Hamptons for the first time in ten years, Taylor worked closely with Edmiston to create a Polo Tournament that elegantly redefines business as pleasure. In conjunction with Nacho Figuras, the world’s foremost celebrity polo player, Edmiston’s inaugural event attracted 500 of the Hampton’s most influential people. Sponsorship partners included: Amaala, Feadship, Netjets, Hublot, Overfinch, the world renowned classic car collection of Stuart Parr and of course, champagne and caviar from Petrossian, Paris.
Generating significant sales, the event was such a success, that attendees have requested it become a permanent fixture in the Hamptons summer scene.
HEESEN SKI CUP
Via their skiing weekend, Heesen wanted to ensure key sales agents were motivated and informed. Taylor created themes, information packs, an iOS app and prizes including a two-meter aluminium trophy and a pair of custom designed skis.
The event consistently achieves high attendance and even a direct sales of a 40 and 50 metre yacht.
Getting people to attend conferences is notoriously difficult. The Heesen Ski Cup used a 30s classic travel poster styled illustration to break the mould of conventional invitations.
The annual Monaco Yacht Show is where the world’s major agents display some of the finest yachts for sale. With considerable restrictions, designing a stand that makes a difference is a challenge. Our solution was to create Edmiston Quay, an ongoing concept that transformed the entire location – stand, yacht berths and walkway – into one corporate location.
Results: Edmiston Quay is now one of the most recognised locations at the Show serving as a meeting point, client lounge and a corporate headquarters right opposite the yachts for sale.
HEESEN – A GLOBAL PRESENCE
Taylor designed and project managed the construction of exhibition stands for Heesen Yachts. Events include boat shows in Monaco, Cannes, Dubai, Shanghai, Hainan and Fort Lauderdale.